# Author name: Krystle McLean

## [Looking Back and Looking Ahead](/content/looking-back-and-looking-ahead/index.html)

A Message from Mark: President, Canadian Channel Chiefs Council I would like to share an update with all of you as we head into 2026.  This is a time of both immense change and

## [C4 2025 Predictions: The Year of AI, Cybersecurity, and Market Evolution](/content/c4-2025-predictions-the-year-of-ai-cybersecurity-and-market-evolution/index.html)

As we move further into 2025, the technology landscape continues to evolve at a rapid pace. Earlier this year, members of the Canadian Channel Chiefs Council (C4) shared their insights.

## [Celebrating 40 Years of Charity and Community: The Canadian Computer Charity Golf Classic](/content/celebrating-40-years-of-charity-and-community-the-canadian-computer-charity-golf-classic/index.html)

2024 marks the 40th Anniversary of the Canadian technology industry’s preeminent event, the Canadian Computer Charity Golf Classic (CCCGC). Hundreds of participants from all sectors come together on this day.

## [CIO Insider: Empowering Businesses with Innovative Technology Solutions for a Digital Future.](/content/cio-insider-empowering-businesses-with-innovative-technology-solutions-for-a-digital-future/index.html)

## [Introducing Desere Ross as the New Chairperson of C4](/content/new-c4-chairperson-desere-ross/index.html)

We are thrilled to announce the appointment of Desere Ross as the new Chairperson for C4. Desere brings a wealth of experience and a proven track record of leadership.

## [C4 Profile: Fred Patterson, Red Hat Canada](/content/c4-profile-fred-patterson-red-hat-canada/index.html)

Fred Patterson is an accomplished IT sales professional with more than 25 years of ecosystem leadership and business building experience. Working with industry leaders, including Symantec and Cisco, the majority.

## [C4 Profile: Welcoming Reihaneh Tabatabaei-Yazdim & Ange Valentini](/content/c4-profile-welcoming-reihaneh-tabatabaei-yazdim-ange-valentini/index.html)

C4 is excited to welcome two new members to our community: Reihaneh Tabatabaei-Yazdi, Channel Theatre Lead at Splunk Canada, and Ange Valentini, Head of Channel Sales Canada at Checkpoint.

## [Press Release: Canadian Channel Chiefs Council Welcomes New Presidents](/content/press-release-canadian-channel-chiefs-council-welcomes-new-presidents/index.html)

Confirmed by motion in the C4 September 13th Board Meeting, we welcome in new co-Presidents, Jodi Bonham and Mark Collins, transitioning the role from Corinne Sharp, who will continue.

## [C4 CIO Insider: Focusing on Data Management](/content/c4-cio-insider-focusing-on-data-management/index.html)

The Canadian Channel Chief Council’s July CIO Insider featured two esteemed tech leaders within the CIO Association of Canada: Rita Lazar-Tippe, and Raj Thukral. Lazar-Tippe has over 15 years of experience.

## [C4 Professional Marketing Luncheon: Exploring Event Readiness](/content/c4-professional-marketing-luncheon-exploring-event-readiness%ef%bf%bc/index.html)

As we begin to kick-start in-person events after over 2 years of virtual-only, we have to ask ourselves: is the market ready?